star supporting social causes is not a new trend. While all the big stars are associated with one or the other cause, even the small time actors do their bit for the society. Aamir Khan is the brand ambassador of The Times of India’s Lead India Campaign. Not only is he showing his support by attending press conferences, but the actor will also be teaching the impoverished young ones in a school in Bandra. Prior to this, he also showed his support by voicing his opinion in the Narmada Bachao Andolan and supporting the victims of the Bhopal gas tragedy.
From Amitabh Bachchan to Shah Rukh Khan and Salman Khan to Ajay Devgan, all
support causes, if only to maintain their social image. While the Big B along with his family supported global warming at The Unforgettable Tour, he individually supports the polio campaign. Aishwarya Rai endorses eye donation and hubby, Abhishek Bachchan supports an NGO to do with dyslexia.
SRK, post appealing for polio eradication program, devoid of the media hype, donates to the Nanavati Hospital. He also runs a charity organisation inspiring other stars to donate. Even the bad boy of Bollywood, Salman, without getting meddled in media hype, helps people in distress. Vivek Oberoi, when not busy getting involved in controversies, support the anti-smoking campaign and John Abraham is an active member of People for Ethical Treatment of Animals.
The bubbly Priety Zina is associated with the cleanliness campaign while Hema Malini and her daughters, Esha and Ahana Deol are anti female. Shedding all cynicism, if we look at their endeavor as nothing but an effort to do something fruitful for the society, it is surely worth applause.